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What's in a Name? The Corporate Branding of America's Schools
Public Deposited
https://scholar.colorado.edu/concern/defaults/x059c8296
- Abstract
The Fifth Annual Report on Trends in Schoolhouse Commercialism, Year 2001-2002, finds numerous examples of the sale of naming rights to school property and events.
- Creator
- Date Issued
- 2002-01-01
- Academic Affiliation
- Subject
- Publisher
- Last Modified
- 2025-10-22
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whatsInANameTheCorporateBrandingOfAmericasSchools.pdf | 2020-01-02 | Public | Download |