Article

 

The impact of physical book displays on business e-book use Public Deposited

https://scholar.colorado.edu/concern/articles/2227mq323
Abstract
  • This study examined the effectiveness of a physical display for increasing use of business e-books. The authors created three topical displays and compared the average use of the display titles to the average use of titles in the general collection. The overall rate of use for display e-books (12.3%) was lower than the average rate of use for nondisplay e-books (14.4%), suggesting that displays are not effective tools for increasing business e-book use. However, one display had a significantly higher average rate of e-book use (26.6%), suggesting that factors other than visibility may affect e-book use.
Creator
Date Issued
  • 2016-01-15
Academic Affiliation
Journal Title
Journal Issue/Number
  • 1
Journal Volume
  • 21
File Extent
  • 26-37
Last Modified
  • 2019-12-06
Resource Type
Rights Statement
DOI
  • 10.1080/08963568.2015.1110230
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