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Theses/Dissertations from 2016

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Using Humor to "Sell" Good Life Choices, Julie Lynn Schiro

Theses/Dissertations from 2015

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Two Essays in Coping with Constraint, Christina Kan

Theses/Dissertations from 2014

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Stereotype Transfer in Advertising: Process and Moderators, Bridget L. Leonard

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Message in a Bottle: What Anthropomorphized Package Designs Tell Consumers About Themselves, Abigail B. Schneider

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Ethnic Differences in Reliance On Family Versus Personal Savings in the Face of a Financial Shock, Allison Courtney Scott

Theses/Dissertations from 2013

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Two Essays on Consumers’ Goal Proximity and Inter-temporal Choice, Ji Hoon Jhang

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Consequences and causes of use of broad or narrow categories in budgeting and planning, An Thi Khuong Tran

Theses/Dissertations from 2011

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Identity and Product Design, Kelly B. Herd

Theses/Dissertations from 2010

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Regulatory Fit Can Be More than a Feeling: Evidence of Facilitated Processing for Prevention Fit in Investment Decision-Making Contexts, Ethan Pew