Document Type

Article

Publication Date

1-15-2016

Publication Title

Journal of Business & Finance Librarianship

Volume

21

Issue

1

First Page

26

Last Page

37

DOI

10.1080/08963568.2015.1110230

Abstract

This study examined the effectiveness of a physical display for increasing use of business e-books. The authors created three topical displays and compared the average use of the display titles to the average use of titles in the general collection. The overall rate of use for display e-books (12.3%) was lower than the average rate of use for nondisplay e-books (14.4%), suggesting that displays are not effective tools for increasing business e-book use. However, one display had a significantly higher average rate of e-book use (26.6%), suggesting that factors other than visibility may affect e-book use.

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