Undergraduate Honors Thesis
The Wheel on the Road Keeps on Turning Public Deposited
https://scholar.colorado.edu/concern/undergraduate_honors_theses/kw52j854w
- Abstract
- This paper examines the impact of sponsoring longboard athletes participating in races has on sales of longboard wheels. Sales data is obtained from the company Venom, a longboard wheel manufacturer. I use two time series models, a distributed lag model and an ARDL model regression to examine if there is a post-race sales effect from Venom sponsored athletes participating in race events. I find no effect on sales from Venom riders participating in race events.
- Creator
- Date Awarded
- 2017-01-01
- Academic Affiliation
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- Committee Member
- Granting Institution
- Subject
- Last Modified
- 2019-12-02
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Items
Thumbnail | Title | Date Uploaded | Visibility | Actions |
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theWheelOnTheRoadKeepsOnTurning.pdf | 2019-11-21 | Public | Download | |
benjaminSchefrinHonorsThesis.pdf | 2019-11-21 | Public | Download |